A wave of green innovation sweeps Burhanpur with the inaugural two-day Aajeevika Holi Mela, unfolding February 27 and 28, 2026, under the MP Rural Livelihood Mission’s banner at the former SDM office. Focused on women’s self-help groups, it’s a platform for economic and cultural revival.
Expect a feast for the senses: stalls laden with top-tier herbal gulal, authentic flower colors, and rustic homemade wares. The public’s fervor is palpable, as families stock up on these pure, festive essentials.
Pioneering women detailed their craft: Skin-friendly, zero-chemical colors born from nature. They credited PM Modi’s empowerment drives for their self-sustained ventures and local advocacy.
‘PM Modi stood us tall – no crutches needed,’ Jainu Tadvi declared. ‘Our herbal gulal and eco-fertilizers are pure bliss, all chemical-free.’
Rajni Verma’s journey inspired: ‘From homebound to businesswomen, our petal colors deliver jobs and identity safely. Cheers to PM Modi and team.’
District officer Tawati Khalko framed the event: ‘Promoting ‘Vocal for Local’ per PM and CM directives, this fair highlights didis’ labors in gulal, sprayers, etc. Aiming for lakhpati milestones.’
She cautioned against toxic traditions: ‘Skip chemical harms; choose our safe palash-gulab-marigold gulal.’ Beyond commerce, the mela inspires nationwide shifts toward sustainable rural prosperity and joyous, hazard-free festivals.