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Tag: Disney+

  • After Netflix, Disney Plus To End Password Sharing Outside Households Starting THIS Date: Details Here |

    New Delhi: Disney Plus is following in Netflix’s footsteps and will soon crack down on password sharing. This means that people will no longer be able to share their Disney Plus passwords with anyone outside their household. Disney CEO Bob Iger announced during an earnings call that starting this September, the company will strictly enforce these new rules to prevent password sharing, as per reports by The Verge.

    Password Sharing Rules Get Clearer

    Disney’s stance on password sharing has been unclear until now. In February, they hinted at a possible paid sharing model and started notifying users about upcoming changes. By June, they had introduced paid sharing in a few countries but hadn’t specified when it would come to the US. Now, Disney plans to extend paid sharing to more subscribers by September though they haven’t yet revealed how much it will cost.

    Following Netflix’s Strategy

    Disney’s strategy has been similar to Netflix’s which started paid sharing last year and charges an extra 7.99 dollars per month to add another user to an account. Even after the initial worries Netflix’s crackdown on password sharing has been mostly accepted by users. Disney CEO Bob Iger mentioned that Disney hasn’t faced any major backlash from users about the notifications and steps they’ve taken so far.

    Subscription Prices Going Up

    Along with cracking down on password sharing, Disney will also raise subscription prices for Disney Plus, Hulu and ESPN Plus starting in October. CEO Bob Iger is confident that these price increases won’t lead to a significant loss of subscribers. He highlighted that Disney plans to add more value with new content, like ABC News Live and curated playlists to justify the higher prices and strengthen their offering.

    The price hikes and crackdown on password sharing come after Disney Plus, Hulu and ESPN Plus turned a profit for the first time this quarter. Disney is keen to keep this profitability by boosting revenue through paid sharing and higher subscription prices. By taking a similar approach to Netflix, Disney aims to reduce password sharing and ensure its streaming services continue to thrive financially.

  • Disney+ To Crack Down On Password Sharing Service From June 2024; Check Details |

    New Delhi: Disney+, the popular streaming platform is set to implement restrictions on password sharing, following in the footsteps of Netflix. Disney CEO Bob Iger announced plans for this change, describing it as the company’s “launching our first real foray into password sharing” which is scheduled to launch in June 2024.

    While specifics regarding the policy’s implementation and whether it will limit password sharing beyond households remain undisclosed, the CEO emphasized the initiative’s alignment with Disney’s aim to enhance streaming revenue. (Also Read: Extravagant Auction In Dubai: THIS Unique Mobile Number Sold For 7 Crore Rupees)

    Iger highlighted the importance of streaming for Disney’s profit objectives, underscoring the need to address password sharing as a crucial strategy. The company aims to roll out initial measures in June, starting with selected countries, with plans for global expansion by September. (Also Read: OnePlus Nord CE4 5G Goes On Sale For First Time On Amazon; Check Price, Offers For Early Birds)

    “In June, we’ll be launching our first real foray into password sharing. Just a few countries in a few markets, but then it will grow significantly with a full rollout in September,” Iger mentioned during the interview. The plan for implementing the crackdown involves two steps: Firstly, a launch in certain markets by June 2024, followed by a global expansion and full implementation by September 2024.

    “We feel great about the engagement of those Disney subs who are not getting Hulu who are now watching more programs that were on Hulu, including Shogun.. We have to increase engagement. We need the technological tools to lower churn, create more stickiness. It’s things like recommendation engines, getting to know our customers better,” Iger stated to CNBC.

    Furthermore, Iger disclosed that Disney intends to link user identities across multiple platforms such as Hulu, Disney+, ESPN, and cable. This integrated identity system is deemed crucial for implementing their forthcoming password-sharing limitations.

    CEO Bob Iger has ambitious goals for the streaming industry, including launching a separate ESPN streaming platform. He is also optimistic that Disney+ will become profitable by the end of 2024, and the introduction of paid account sharing could expedite this objective.