The country’s largest car maker Maruti Suzuki’s compact sedan Dzire has achieved sales of 25 lakh units in 15 years of its launch. The company claims that the sales of any other compact sedan competing with it have not reached 10 lakh units in the country. Dzire is priced between Rs 6.53 lakh and Rs 9.39 lakh (ex-showroom, Delhi). The compact sedan segment includes Hyundai’s Aura, Honda’s Amaze and Tata Motors’ Tigor. Maruti’s Dzire can be purchased in Magma Grey, Bluish Black, Oxford Blue, Arctic White, Phoenix Red, Splendid Silver and Sherwood Brown. Shashank Srivastava, Senior Executive Officer (Marketing & Sales) of the company said, “The company is committed to offering benchmark products with global quality standards across all segments. Dzire is a testament to the customer preference for the company’s products. We are proud of its 25 We thank our customers for achieving the milestone of selling one lakh units.” It has a 1.2 liter petrol engine. It is available in both manual and AMG variants. The company has offered huge discounts on its cars sold through Arena dealerships in September. A discount of up to Rs 60,000 is being given on eight models of Maruti. Recently, Maruti’s Arena dealerships had crossed the sales of 70 lakh cars. The benefits offered by the company include cash discount, corporate discount and exchange bonus. A cash discount of Rs 35,000 and exchange bonus of up to Rs 20,000 can be availed on WagonR, one of Maruti’s best-selling cars. Along with this, a corporate discount of Rs 4,000 is being given by the company. Its CNG variant is getting a discount of Rs 54,000 including a cash discount of Rs 30,000. On purchasing the company’s Swift hatchback, you are getting cash benefit of Rs 35,000 and exchange bonus of Rs 20,000. Apart from this, a corporate discount of Rs 5,000 is also available. Maruti expects the sales of passenger vehicles to be more than 10 lakh units in this festive season. The company earns 22-26 percent of its total sales in a year during the festive season.
Tag: quality
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For five-star rating in Bharat NCAP, cars must have 6 airbags.
In the last few years, the central government has increased the standards related to security for the automobile industry. In connection with this, Bharat NCAP was recently launched. Road Transport and Highways Minister Nitin Gadkari said on Wednesday that the new crash test rules will make it mandatory for automobile companies to provide six airbags in cars. India is the fifth country to start such a program after America, Japan, China and South Korea. Its aim is to increase the safety of cars. Last year, Gadkari had said that the rule of making six airbags mandatory for cars will come into effect from October this year. He said during an event of the Automotive Component Manufacturers Association (ACMA), “We have launched Bharat NCAP. In this, the 5-star safety rating for cars will be given only if there are six airbags. People have now become alert and the cars which have There may be more interest in buying them if there will be six airbags. It is for the car manufacturers and the people to decide.” There is a rule to provide at least two airbags in all cars in the country. Last year, the government had estimated that adding four more airbags would cost automobile companies a little more than Rs 6,000. However, market experts say that this cost can be around Rs 19,000. Bharat NCAP will increase the safety of cars and ensure better quality of exported vehicles. Under this, cars will be tested in various ways. These methods are as per Global NCAP. Cars will get safety rating after testing. Rahul Bharti, Executive Officer (Corporate Affairs) of the country’s largest car maker Maruti Suzuki, had said that the company welcomes this initiative of the Central Government and in the first lot at least three models of Maruti will be sent for testing. Under this, safety standards for 3.5 ton motor vehicles will be increased. The Road Transport and Highways Ministry has said that this will make it easier for car buyers to assess the crash safety of motor vehicles available in the automobile market. Under this, car makers will be able to voluntarily get their cars tested. Star ratings will be given based on the car’s performance in crash tests.