Investor jitters over RBI’s PIDF scheme ending? Paytm says not to worry. In a stock exchange update, the digital payments pioneer outlined how revenue acceleration and honed sales strategies will eclipse the incentive shortfall after December 2025.
The scheme, expiring end-2025, fuels payment device deployments in underserved markets including smaller towns, J&K, Ladakh, and the Northeast. Paytm has claimed Rs 128 crore in related incentives for H1 FY26 from Soundbox and EDC investments.
Undeterred, One97 Communications projects full offset via organic growth levers. Parallelly, Paytm’s fundamentals shine: cost optimizations, operational efficiencies, and profitability strides have rebuilt momentum.
Investec Equities reinforced this in Friday research, spotlighting Paytm’s offline payment fortress. Boasting 50%+ Soundbox market share, 10% in POS, and solid online gateway traction (15-20%), Paytm wields tech superiority and merchant stickiness for pricing power and retention.
This narrative cements Paytm’s growth conviction. As India hurtles toward ubiquitous digital transactions, the company’s battle-tested playbook and market dominance herald a bright horizon, PIDF or no PIDF.