Twitter Inc mentioned on Monday it should introduce a brand new characteristic to let customers cost admission to their stay audio chat rooms in its “Areas” characteristic, because the social media firm seeks to court docket extra content material creators.
Till now, just some customers who had been a part of Twitter’s pilot testing had been in a position to host their very own Area. Beginning on Monday, any consumer with no less than 600 followers generally is a host, the corporate added.
Twitter launched Areas final yr to compete with viral app Clubhouse, which jump-started the audio chat pattern and attracted celebrities and entrepreneurs, however stays restricted as an invite-only app.
Over the approaching months, Twitter mentioned a restricted group of customers will be capable to promote tickets to entry their Areas conversations, and can decide their very own pricing and what number of tickets to make out there. Hosts will preserve nearly all of the income, whereas Twitter will earn a “small quantity,” the corporate added.
The transfer is a part of Twitter’s effort to be a much bigger participant within the “creator economic system,” as influencers and unbiased writers are more and more incomes cash from their content material on platforms like YouTube or Substack.