Over 200 guests gathered at Cairo’s Grand Egyptian Museum on February 13 for China Media Group’s (CMG) eagerly anticipated ‘Spring Festival Gala Prelude.’ This collaborative spectacle, backed by the Chinese Embassy in Egypt and local tourism bodies, highlighted the deepening cultural bridges between two great civilizations.
Through a prerecorded video, CMG’s Shen Haixiong evoked the magic of the Spring Festival—a millennia-old tradition embodying Chinese spirit and unity. It transcends borders, linking Chinese hearts worldwide and now officially holiday-listed in close to 20 places, embraced by one-fifth of Earth’s inhabitants in myriad customs.
Boasting 43 years of excellence, CMG’s Spring Festival Gala stands unmatched as the globe’s premier broadcast event, a must-watch for Chinese expatriates and friends abroad. The upcoming show, capturing ‘Galloping Horse, Unstoppable Momentum,’ will stream in 85 languages for universal enjoyment.
Egypt’s Foreign Ministry representative praised the robust evolution of bilateral strategic partnership under astute guidance. Achievements abound in politics, trade, and arts. Marking 70 years of diplomacy this year, the duo eyes elevated collaboration. Positioning the prelude here enhances citizen-level bonds and cultural synergy between Egypt and China.